https://www.youtube.com/watch?v=f6anJcdrrmM
Before it was “Best Buy,” the store shared its name with what musical? Explained
Before it was known as “Best Buy,” the popular electronics retailer was originally called Sound of Music. The company was founded in 1966 in St. Paul, Minnesota, and initially specialized in audio equipment. The name “Sound of Music” directly references the beloved Rodgers and Hammerstein musical, which had gained immense popularity since its Broadway premiere in 1959 and its hugely successful film adaptation in 1965.
The transition from “Sound of Music” to “Best Buy” occurred in 1983. This rebranding was inspired by a highly successful “Tornado Sale” held in 1981 at one of their damaged stores, which generated extraordinary revenue. The term “best buys” used in the sale’s advertising resonated with the company, leading to the name change and a shift in business strategy towards a broader range of consumer electronics with a focus on competitive pricing.
Source:
https://www.youtube.com/watch?v=f6anJcdrrmM
https://www.threads.com/@heavyweightwriting/post/DKhGQy1TdmD