Before pivoting to chewing gum, what product did the Wrigley Company originally sell? Explained

Before pivoting to chewing gum, what product did the Wrigley Company originally sell? Explained

The Wrigley Company, renowned for its enduring gum brands such as Juicy Fruit, Spearmint, and Doublemint, commenced its journey outside the realm of confectionery. In 1891, William Wrigley Jr. established the company with a primary focus on selling soap, incorporating chewing gum as a promotional incentive to draw in customers. Surpassing the soap in popularity, the gum swiftly became a standout product, prompting Wrigley to transition fully into the gum industry. This strategic change propelled the company into becoming one of the most renowned names in American consumer history.

Source:

https://www.youtube.com/watch?v=DfoUTliAsbM

https://www.threads.com/@beliproduk.official/post/DQnAFJwk3Hu