Here is the question : HOW MUCH DID A BOTTLE OF PEPSI COST, ACCORDING TO ITS FIRST RADIO JINGLE?
Here is the option for the question :
- 5 cents
- 10 cents
- 25 cents
- 1 dollar
And, the answer for the the question is :
When Pepsi ran its first radio advertisement in 1940, it was the spark that set off the so-called “cola wars.” Pepsi started selling its beverage in 12-ounce bottles at the same time because at the time, Coca-Cola was only being offered in six-ounce increments. Its ads highlighted the difference, with a jingle saying, ‘Pepsi-Cola hits the spot / 12 full ounces, that’s a lot / Twice as much for a nickel, too / Pepsi-Cola is the drink for you.’
Pepsi, one of the most popular cola brands in the world, has a long and storied history dating back to the late 1800s. The brand’s first radio jingle, which aired in the early 1930s, famously declared that “Pepsi-Cola hits the spot / Twelve full ounces, that’s a lot / Twice as much for a nickel, too / Pepsi-Cola is the drink for you.” This jingle, which emphasized Pepsi’s value proposition of offering twice as much cola for the same price as its competitors, helped establish the brand as a major player in the soft drink industry.
The first version of the Pepsi-Cola formula was created in 1898 by pharmacist Caleb Bradham in New Bern, North Carolina. Bradham initially called the beverage “Brad’s Drink,” but renamed it Pepsi-Cola in 1902 after the pepsin and kola nuts used in its formulation.
The Pepsi brand grew rapidly throughout the first half of the 20th century, thanks in part to its innovative marketing and advertising campaigns. The “Twice as much for a nickel” jingle, which debuted in the early 1930s, became an instant hit with consumers and helped establish Pepsi as a major competitor to Coca-Cola, the leading cola brand at the time.
Over the years, the Pepsi brand has continued to innovate and evolve, introducing new flavors and marketing campaigns to appeal to changing consumer preferences. The brand’s “Pepsi Generation” campaignin the 1960s and 1970s, for example, helped establish Pepsi as a symbol of youth and rebellion, while its “Choice of a New Generation” campaign in the 1980s emphasized the brand’s ability to connect with consumers on a deeper emotional level.
the Pepsi brand remains a beloved and iconic symbol of the soft drink industry. The brand’s commitment to innovation, creativity, and value has helped it stay ahead of the curve and connect with consumers on a global scale. While the price of a bottle of Pepsi has certainly increased since the early days of the brand, the legacy of the “Twice as much for a nickel” jingle remains a testament to the brand’s enduring commitment to quality, affordability, and innovation.