Question
Here is the question : WHAT WAS NIKE’S ORIGINAL NAME WHEN IT WAS FOUNDED IN 1964?
Option
Here is the option for the question :
- Venus
- Shoes for Boys
- Athlete Wear
- Blue Ribbon Sports
The Answer:
And, the answer for the the question is :
Explanation:
The corporation that is now known as Nike was initially established in 1964 under the name Blue Ribbon Sports. Originally a distributor for the Japanese company Onitsuka Tiger (now called Asics), the company eventually decided to try manufacturing and selling its own brand of sportswear. Following Puma’s example, the founders considered a number of alternative animal names, but none of them were particularly memorable. The now-iconic athletics giant, on the other hand, drew its motivation from the Greek goddess of victory.
Nike is one of the most recognizable and successful brands in the world, but when it was founded in 1964, it had a very different name: Blue Ribbon Sports. The company was started by Bill Bowerman, a track and field coach, and Phil Knight, a middle-distance runner, with the goal of importing high-quality running shoes from Japan to the United States.
The name Blue Ribbon Sports was chosen to reflect the company’s focus on sports and athletic excellence. However, the name was not particularly memorable, and it was often confused with other companies that used similar names.
In 1971, the company rebranded itself as Nike, after the Greek goddess of victory. The new name was chosen to reflect the company’s commitment to innovation and excellence, and it quickly became synonymous with some of the most iconic and innovative athletic shoes and apparel of the era.
The Nike brand quickly became a huge success, thanks in large part to its innovative designs and its focus on quality and performance. The company’s signature “swoosh” logo, designed by graphic designer Carolyn Davidson, became one of the most recognizable logos in the world, and it remains a symbol of excellence and achievement to this day.
Nike is one of the most successful and influential companies in the world, with a global presence and a commitment to innovation and social responsibility. And while its original name, Blue Ribbon Sports, may be largely forgotten, its legacy as a pioneer in the athletic shoe industry lives on.