Question
Here is the question : COOKIE MONSTER MADE HIS DEBUT IN A TRAINING VIDEO FOR WHAT COMPANY?
Option
Here is the option for the question :
- IBM
- Pan Am
- Nestle
- GM
The Answer:
And, the answer for the the question is :
Explanation:
Cookie Monster is, whether you want to believe it or not, a type of tech icon. All of this goes back to the 1960s, when Jim Henson, before he signed a deal with a television network, used to make hairy animals that would star in advertisements on television. In the beginning, he had the idea to create a fuzzy blue monster for a marketing campaign for General Foods. He gave the monster the name “Wheel-Stealer” because of his fondness for a snack cracker in the shape of a wheel. The campaign was never picked up, so Henson repurposed the monster into a training video he produced for IBM in 1967, where the proto-Cookie Monster gobbled up a talking coffee machine that promptly explodes (a bit he repurposed into an ‘Ed Sullivan Show’ sketch). Cookie made one final appearance prior to appearing on ‘Sesame Street,’ which was in a Frito-Lay advertisement in 1969. In this particular advertisement, Cookie appeared more purple than blue. The company loved the ads and wanted to license the character, but Henson declined, saving his final fine-tuning of Cookie Monster for ‘Sesame Street’ later that year.
Cookie Monster is one of the most beloved characters in children’s television, known for his insatiable love of cookies and his distinctive voice. However, many people are unaware that Cookie Monster actually made his debut in a training video for IBM, the multinational technology company. The video, which was produced in 1967, was designed to teach employees about computers and programming, and featured Cookie Monster as a humorous and engaging guide.
The IBM training video, titled “Coffee Break Machine,” was created to teach employees about the basics of computer programming and the importance of accuracy in coding. The video features Cookie Monster as an enthusiastic but somewhat bumbling employee who is tasked with programming a coffee machine. As he struggles to get the machine to work, he makes mistakes and learns valuable lessons about the importance of precision and attention to detail.
The inclusion of Cookie Monster in the IBM training video was a stroke of genius, as his playful and irreverent personality helped to make the sometimes dry and technical subject matter more engaging and accessible. The video was a hit among IBM employees and became an instant classic, eventually making its way into the public domain and becoming a popular viral video on the internet.
The success of the IBM training video helped to launch Cookie Monster’s career as a beloved children’s television character. In 1969, Cookie Monster made his debut on Sesame Street, where he quickly became a fan favorite. His love of cookies and his distinctive voice and mannerisms have endeared him to generations of children and adults alike.
Cookie Monster is considered an icon of popular culture, and his image is used to sell everything from cookies to clothing. He has also become a symbol of the power of humor and playfulness in education, and his inclusion in the IBM training video helped to pave the way for a new era of engaging and entertaining educational content.
Cookie Monster’s debut in the IBM training video was a serendipitous moment in the history of popular culture. The video helped to make the sometimes dry and technical subject matter of computer programming more engaging and accessible, and launched Cookie Monster’s career as a beloved children’s television character. Today, Cookie Monster is an icon of popular culture and a symbol of the power of humor and playfulness in education.