Mascot of Borden Dairy Company, Elsie the Cow, “married” to which other product’s mascot? Explained
Elsie the Cow, the beloved mascot of the Borden Dairy Company, stands out as a widely recognized and cherished brand symbol. It is intriguing to note that she is purportedly “married” to Elmer the Bull, the mascot representing Elmer’s Glue. This whimsical association underscores their shared origins, as both characters were crafted by the Borden Company, which oversaw both its dairy and adhesive divisions in the mid-20th century. The playful “union” of Elsie and Elmer served as a smart branding tactic, aligning the wholesome image of Borden’s dairy products with the dependability of their adhesive offerings.