What retailer was originally named Sound of Music? Explained
The origins of the present-day electronics powerhouse, Best Buy, trace back to 1966 when it commenced operations as a solitary audio specialty shop named Sound of Music in St. Paul, Minnesota. Initially focusing on the sale of stereos and premium sound equipment, the store underwent transformation in 1981 through a successful “Superstore” campaign that spotlighted discounted appliances and an expanded product range. Subsequently, in 1983, founder Richard Schulze opted to rebrand the enterprise as Best Buy. This new name signified the company’s evolution towards providing a diverse array of consumer electronics at competitive prices, setting the stage for its evolution into one of the globe’s largest electronics retailers.
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