Question
Here is the question : WHAT WAS INSTAGRAM’S ORIGINAL NAME?
Option
Here is the option for the question :
- Frynd
- Jitterbugg
- Burbn
- Picturoo
The Answer:
And, the answer for the the question is :
Explanation:
The creator of Instagram, Kevin Systrom, had the original intention of his app encouraging its users to go out and socialize by “checking in” to different areas, announcing their intentions, and sharing images of what they were doing around town at the time. Because he enjoyed drinking bourbon and whiskey beverages, he gave it the name Burbn. When Systrom saw that the feature that allowed users to share photos was his app’s most popular component, he made a strategic decision to pivot the company such that it would combine the styled picture editing tools found in other successful applications with the social sharing features found on platforms such as Facebook, while removing all other functionality. Simultaneously, he changed the name to something else. For the fact, the name Instagram is derived from a combination of the words “instant” and “telegram.”
Instagram, the popular social media platform that has taken the world by storm, was not always known by its current name. In fact, the original name of Instagram was Burbn. It may come as a surprise to many, as Instagram has become such a household name and is synonymous with sharing photos and videos. However, before it became the Instagram we know today, it started off with a different identity.
Burbn was developed by Kevin Systrom and Mike Krieger and was initially intended to be a multipurpose app. It was launched in October 2010 and offered users a range of features, including the ability to check in at locations, make plans, post pictures, and share them with friends. The app was inspired by Systrom’s love for fine whiskeys and bourbons, which is where the name “Burbn” originated.
As time went on, Systrom and Krieger noticed that one particular feature of Burbn was gaining significant traction among users – the photo-sharing aspect. Users were captivated by the ability to snap a photo, apply filters, and instantly share it with their followers. Recognizing the potential of this feature, Systrom and Krieger made a pivotal decision to pivot the app’s focus solely to photo sharing.
With this shift in direction, it became clear that the name “Burbn” no longer aligned with the app’s new purpose and identity. Systrom and Krieger brainstormed for a new name that would better reflect the essence of the app. After much deliberation, they settled on “Instagram,” a combination of “instant camera” and “telegram.”
The name Instagram perfectly encapsulated the speed and immediacy of capturing and sharing moments through photos. It also hinted at the app’s messaging capabilities, as a “telegram” is a form of communication. With the new name in place, Systrom and Krieger relaunched the app in October 2010, this time with a singular focus on photo sharing.
The rebranded Instagram quickly gained popularity and attracted millions of users. Its user-friendly interface, along with the array of filters and editing options, made it incredibly appealing to people who wanted to enhance and showcase their photography skills. Instagram’s success continued to soar, and in 2012, it caught the attention of Facebook.
Facebook’s CEO, Mark Zuckerberg, saw the potential of Instagram and recognized it as a valuable addition to the Facebook family. In April 2012, Facebook acquired Instagram for a whopping $1 billion, which at the time was considered a staggering deal for a startup.
Under Facebook’s ownership, Instagram continued to evolve and introduce new features, such as Stories, IGTV, and shopping capabilities. The platform became a hub for influencers, businesses, and individuals to connect, share, and discover content in a visually captivating manner.
Looking back, it’s fascinating to see how Instagram’s journey began with the name Burbn. The founders’ willingness to adapt and pivot the app’s focus led to the birth of a revolutionary platform tha